Client Strategy

For my graduate program, I was required to work with the brand Nazeerah to develop a strategy that aligns with their current business model and goals. Working with two other students, we created a visual branding and marketing strategy that positions Nazeerah as a viable option for sustainable fashion. We made sure to consider the brands current assets and values so that our strategy can be feasibly implemented. This project was both an assignment and a contest, and our group was selected by the brand owners as the winning "brand strategists" they would hire if this were a real life scenario.